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about

Emelia Rallapalli is the founder of Pebble Strategy, a research consultancy. She helps marketing, advertising, and design executives build strong brands through custom-designed market research programs and brand strategy consulting services.

During her 20 years in advertising, design, strategy and research, she's advised companies of all sorts — from start-ups to Fortune 50s, from consumer goods to enterprise technology. Since starting Pebble, she’s worked with clients including Buzzfeed, method, Intel, Microsoft, Plum Organics, GoPro, Goldman Sachs, and others, helping them create, innovate, and solve problems for their brands.  

Emelia has been quoted in Designing Brand Identity about how to use market research for advertising development, and has spoken to audiences at the Publishing Professionals Network conference on building strong brands. 

She lives with her family in California.